True or false? Commissions for celebrity influencers are generally 5% of the sale.

The correct response is based on the understanding that commissions for celebrity influencers can often exceed 5% of sales. Influencers with a substantial following and significant influence typically negotiate higher rates due to their ability to drive substantial engagement and sales for the brands they partner with. These commissions can vary widely depending on several factors, including the influencer's reach, the type of campaign, and the specific agreement made between the influencer and the brand.

While some smaller influencers may work on lower commission rates, celebrity influencers are often compensated much more liberally for their endorsements, especially if they have high engagement rates and a dedicated audience. Therefore, stating that their commissions are generally 5% would be inaccurate, making the assertion false.