True or false? It's not a good policy to delete all negative comments.

The assertion that it's not a good policy to delete all negative comments is true. Maintaining transparency and fostering open dialogue is essential in social media management. When brands encounter negative comments, they should view them as opportunities for engagement and improvement rather than something to erase. By addressing negative feedback publicly, companies can demonstrate their commitment to customer service, showcase problem-solving skills, and enhance their overall reputation.

Responding thoughtfully to negative comments can convert dissatisfied customers into loyal advocates and show others that the brand values all feedback. This approach can also illustrate a company's authenticity and willingness to learn and grow from criticism. Therefore, having a policy that disregards negative comments entirely can be detrimental to brand reputation and community relations.