What should an advertisement for a webinar on network security lead to?

An advertisement for a webinar on network security should lead to a landing page because landing pages are specifically designed to convert visitors by providing relevant information and a clear call to action related to the specific offer—in this case, the webinar.

A landing page tailored for the webinar can effectively present key details such as the date, time, agenda, and benefits of attending, while also offering an easy way for visitors to register. This focused approach helps streamline the user experience, increasing the likelihood of participants signing up for the event.

While other options, such as a product page or contact form, might have some relevance, they don't serve the specific purpose of promoting and facilitating registration for a webinar. A product page may focus more on sales rather than providing details about the educational content of the webinar, and a contact form may lack the persuasive information necessary to excite potential attendees about the event.